technographic data
Data about which technologies a company's website runs, such as its CMS, analytics, ecommerce platform or AI-crawler policy, used to build sales lead lists. CrawlCheck's datasets record it from the site's own responses on a stated date.
What technographic data does not show
It shows what the site served when it was checked; it goes stale as sites change, and detecting a tool on a page does not show the company pays for or uses it.
Related terms in Measurement and evidence
The vocabulary for saying how strongly something is known.
read equivalence · content-change clock · self-claim ledger · agent task canary · revocation delta · signed verdict · hash-prefix lookup · k-anonymity · publication floor · data snapshot · evidence level · false positive · denominator note · percentile rank · population baseline · cohort asymmetry · self-audit invariant · unscored measurement · dated series · change receipt · regression · finding age · graded through a wall · self-audit · placeholder in record · fetcher disagreement · own-host loop · score version · row review · double-counted defect · cosmetic row · gated row · log file analysis · AI referral attribution · finding fingerprint · finding state · headroom · fix list · render gap · lab data · Lighthouse · RUM · LCP · CLS · INP · topicality · intent coverage · canary · citation rate · presence rate · answer stability
Questions about technographic data
What is technographic data?
Data about which technologies a company's website runs, such as its CMS, analytics, ecommerce platform or AI-crawler policy, used to build sales lead lists. CrawlCheck's datasets record it from the site's own responses on a stated date.
What does technographic data not show or guarantee?
It shows what the site served when it was checked; it goes stale as sites change, and detecting a tool on a page does not show the company pays for or uses it.
Which area of the glossary does technographic data belong to?
Measurement and evidence: The vocabulary for saying how strongly something is known.
See it in the full glossary · 751 terms across 19 areas.