Glossary · Measurement and evidence
cosmetic row
A measurement that cannot affect whether a machine reaches, reads or quotes a page: a touch icon, a theme colour, a favicon format. Shown on a report because it is true, unscored because a grade is a claim about machine readability and a cosmetic row would dilute it.
Measurement and evidence
The vocabulary for saying how strongly something is known.
evidence level · false positive · denominator note · percentile rank · population baseline · cohort asymmetry · self-audit invariant · unscored measurement · dated series · change receipt · regression · finding age · graded through a wall · self-audit · placeholder in record · fetcher disagreement · own-host loop · score version · row review · double-counted defect · gated row · log file analysis · AI referral attribution
← double-counted defect · gated row →
See it in the full glossary · 579 terms across 19 areas. Scan a site to see which of these apply to it.