Glossary · Indexing and discovery

case consistency

Whether the site's own links and sitemap entries agree on how a URL is written: lowercase paths, one trailing-slash form, one host form, no navigation through query strings. To a crawler /About and /about are two URLs, and a site that links to both has published every page twice. Scored from the hrefs and sitemap entries the site itself serves, never from the paths the scanner chose to request.

Terms this definition uses

Sitemap

Indexing and discovery

Whether a page can be found and kept, separately from whether it can be fetched.

index coverage · canonical · noindex · X-Robots-Tag · orphan page · E-E-A-T · E-E-A-T proxies · topical authority · Soft 404 · accessibility structure · landmark region · accessible name · skip link · main landmark · alt attribute · form control name · duplicate id · IndexNow · faceted navigation

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