E-E-A-T proxies
The machine-readable statements a site makes that a reader could use as evidence of experience, expertise, authoritativeness and trust: a named person and what qualifies them, corroborating profiles, typed authors and dates on articles, who runs the organisation, how to reach it, and whether the about, contact and policy pages are linked.
What E-E-A-T proxies means
Each is measurable; none of them IS the quality it stands in for.
Where E-E-A-T proxies comes up on this site
- E-E-A-T is not on the wire. Here is what a crawler can measure instead.The entity SEO guide covers where those statements sit in the wider graph; the glossary defines E-E-A-T proxies as distinct from E-E-A-T .
- llms.txt adoption rate: how many sites actually publish one
- Email bounce case study: every contact address failed for one character
- 33 AI visibility tools measured: a third publish llms.txt, none an entity mapSince this post was written the battery has grown by three sections, E-E-A-T proxies, an RDF reading of the schema, and accessibility structure, and the reports linked here regenerate under the current battery, so a vendor's number today may differ from…
Terms this definition uses
Related terms in Indexing and discovery
Whether a page can be found and kept, separately from whether it can be fetched.
index coverage · canonical · noindex · X-Robots-Tag · orphan page · E-E-A-T · topical authority · Soft 404 · case consistency · accessibility structure · landmark region · accessible name · skip link · main landmark · alt attribute · form control name · duplicate id · IndexNow · faceted navigation · thin content · duplicate content · near-duplicate · boilerplate · MinHash · shingle · dead anchor · placeholder content · image placeholder · alt text · EXIF
Questions about E-E-A-T proxies
What is E-E-A-T proxies?
The machine-readable statements a site makes that a reader could use as evidence of experience, expertise, authoritativeness and trust: a named person and what qualifies them, corroborating profiles, typed authors and dates on articles, who runs the organisation, how to reach it, and whether the about, contact and policy pages are linked.
Which area of the glossary does E-E-A-T proxies belong to?
Indexing and discovery: Whether a page can be found and kept, separately from whether it can be fetched.
← E-E-A-T · topical authority →
See it in the full glossary · 731 terms across 19 areas.