CrawlCheck
Glossary · Answer engines and retrieval

brand mention

A model naming your brand in an answer.

What brand mention does not show

Distinct from a citation: a mention carries no link and no source attribution, so it cannot be traced back to a page you control.

Terms this definition uses

citation

Related terms in Answer engines and retrieval

How a generated answer gets made, and what your page is competing for inside it.

AEO · GEO · AI visibility score · share of voice · prompt set · RAG · grounding · training data · embedding · chunking · context window · token · hallucination · refusal · AI Overview · answer engine · citation · retrieval · hallucinated attribution · Hybrid search · Re-ranking · Passage ranking · Query fan-out · Chunk boundary · BM25 · cross-encoder · AI Mode · information gain · dense retrieval

Questions about brand mention

What is brand mention?

A model naming your brand in an answer.

What does brand mention not show or guarantee?

Distinct from a citation: a mention carries no link and no source attribution, so it cannot be traced back to a page you control.

Which area of the glossary does brand mention belong to?

Answer engines and retrieval: How a generated answer gets made, and what your page is competing for inside it.

← prompt set  ·  RAG →

See it in the full glossary · 772 terms across 19 areas.

Free browser extension

See this on any site you visit, in one click.

CrawlCheck for Chrome grades every site you visit A–F and shows, from your own browser, what search engines and AI assistants are actually served. Free, no account.