GEO
A newer name for the same activity as AEO.
What GEO means
The two terms are used interchangeably in practice and no consistent technical distinction has been established between them.
How CrawlCheck measures GEO
One finding code measures it. Its share of all scans is computed from the live corpus when this page is served, not typed into it.
| Finding code | Share of scans | Guide |
|---|---|---|
GEO_COUNTRY_MISMATCH | 0.5% | NAP consistency: how to check your name, address and phone |
Every code, its rule and its current rate: the dataset page. Scan a site to see which apply to it.
Where GEO comes up on this site
- GEO vs AEO vs LLM SEO: the terms, and what is measurableGenerative engine optimization (GEO) is making a site likely to be used in AI-generated answers.
Related terms in Answer engines and retrieval
How a generated answer gets made, and what your page is competing for inside it.
AEO · AI visibility score · share of voice · prompt set · brand mention · RAG · grounding · training data · embedding · chunking · context window · token · hallucination · refusal · AI Overview · answer engine · citation · retrieval · hallucinated attribution · Hybrid search · Re-ranking · Passage ranking · Query fan-out · Chunk boundary · BM25 · cross-encoder · AI Mode · information gain · dense retrieval
Questions about GEO
What is GEO?
A newer name for the same activity as AEO.
How does CrawlCheck measure GEO?
Through the finding code GEO_COUNTRY_MISMATCH, each with a stated rule, evidence bytes and a live share of scans on the dataset page.
Which area of the glossary does GEO belong to?
Answer engines and retrieval: How a generated answer gets made, and what your page is competing for inside it.
← AEO · AI visibility score →
See it in the full glossary · 772 terms across 19 areas.
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