share of voice
The proportion of sampled answers mentioning your brand versus named competitors. Meaningful only alongside its sample size, its prompt set and its date.
What share of voice does not show
A share of voice quoted without those three is a number without a denominator.
Terms this definition uses
Definitions that name share of voice
Related terms in Answer engines and retrieval
How a generated answer gets made, and what your page is competing for inside it.
AEO · GEO · AI visibility score · prompt set · brand mention · RAG · grounding · training data · embedding · chunking · context window · token · hallucination · refusal · AI Overview · answer engine · citation · retrieval · hallucinated attribution · Hybrid search · Re-ranking · Passage ranking · Query fan-out · Chunk boundary · BM25 · cross-encoder · AI Mode · information gain · dense retrieval
Questions about share of voice
What is share of voice?
The proportion of sampled answers mentioning your brand versus named competitors. Meaningful only alongside its sample size, its prompt set and its date.
What does share of voice not show or guarantee?
Meaningful only alongside its sample size, its prompt set and its date. A share of voice quoted without those three is a number without a denominator.
Which area of the glossary does share of voice belong to?
Answer engines and retrieval: How a generated answer gets made, and what your page is competing for inside it.
← AI visibility score · prompt set →
See it in the full glossary · 772 terms across 19 areas.
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