Informational query
A query seeking an explanation, fact, or guidance.
What Informational query does not show
It may be satisfied without a click, so rankings and referral traffic measure different outcomes.
Related terms in Content architecture and SEO
How pages, links and intent are organised so an entity is findable, and what a link or a structure can and cannot transfer.
lang attribute · x-default · Search intent · Query class · Navigational query · Transactional query · Commercial investigation · Entity-first content · Information architecture · Taxonomy · Ontology · Topic cluster · Pillar page · Content hub · Semantic HTML · Heading hierarchy · Internal link · Anchor text · Link context · Deep link · Broken link · Redirected internal link · Link equity · PageRank · Dofollow · Nofollow · Sponsored link · User-generated link · External link · Inbound link · Referring domain · Link neighborhood · Orphaned entity · Content decay · Content refresh · Historical optimization · answer block · apex domain · alias domain · parked domain · local pack · Google Business Profile · data aggregator · Data Axle
Questions about Informational query
What is Informational query?
A query seeking an explanation, fact, or guidance.
What does Informational query not show or guarantee?
It may be satisfied without a click, so rankings and referral traffic measure different outcomes.
Which area of the glossary does Informational query belong to?
Content architecture and SEO: How pages, links and intent are organised so an entity is findable, and what a link or a structure can and cannot transfer.
← Navigational query · Transactional query →
See it in the full glossary · 772 terms across 19 areas.
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